Working Student AI Web Development & Growth

selectry GmbH · Remote (Germany) · Part-time · Flexible hours

Skills: Figma · Lovable · Vibe Coding · GEO · SEO · CRO · GA4 · Prompt Engineering · AI Tooling

What We Are Building

selectry is an AI-powered HR Tech startup. We help companies find and hire the right people faster, by cutting through the noise that makes modern recruiting slow and imprecise. We are in Beta, fully remote and building fast.

Our core belief is simple: hiring should be based on what people can actually do, not on job titles or years on a CV. That shapes how we build the product. And it shapes how we hire the team that builds it.

This working student role is the proof of concept for that belief. We are not looking for the candidate with the most polished profile. We are looking for the one who can show us the work.

Why This Role Exists

Our website is the entry point into the whole recruiting system. It needs to convert visitors into booked meetings, rank for high-intent searches and be visible across AI-driven discovery platforms like ChatGPT, Perplexity and Google AI Overviews. The Brandbook, content and layouts are ready. The build layer is Figma into Lovable. The visibility layer is SEO and GEO. What is missing is the person who connects those pieces and makes it work as a system.

This is a working student role where a sharp person with the right tools and a system mindset will outperform someone with years of experience using the wrong approach. We are an HR Tech company that believes skill beats seniority. So we designed this role, and this job posting, to reflect that.

What You Will Build

The live site

• Translate the existing Figma designs, Brandbook and content into a production-ready website, using Lovable as your primary AI build layer

• Set up hosting, domain and technical configuration, then evaluate and decide the right frontend approach for our setup

The conversion flow

• Own the full path from first visit to booked meeting: CTA structure, form integration, mobile experience and friction removal based on real behavioural data

• Connect web analytics and our CRM from day one so every lead is captured, measured and routed correctly

Search and AI visibility

• Use AI-powered SEO tooling to build high-intent keyword clusters and structure core pages so search engines rank us and AI engines like ChatGPT, Perplexity and Google AI Overviews cite us

• Implement schema markup and structured content architecture that makes the site readable and referenceable across all discovery platforms

The technology roadmap

• Evaluate frontend options with a clear written recommendation, then prepare a phased plan: fast launch, system extension and platform build

What You Bring

No degree requirement. No minimum years. We hire on skills and on what you have actually built. Student projects, side projects and self-taught work all count. Show us the output.

• You have used Figma to design or structure real interfaces and have built something with Lovable: show us what you made, even if it is a side project or a self-taught experiment

• You know how SEO works in practice: page structure, keyword intent, metadata and internal linking, applied on a real site or project

• You understand that visibility in 2026 means both traditional SEO and GEO: structuring content so AI engines like ChatGPT, Perplexity and Google AI Overviews can retrieve and cite it

• You have set up or worked with web analytics and can read conversion data in GA4 or a comparable tool

• You use GenAI tools as a natural part of how you work, not as an occasional shortcut

• You take ownership, work independently and ship without waiting to be told every next step

Good to Know

These are not requirements. If you have them, good. If not, the role will teach you.

• Experience connecting a site to a CRM or lead capture platform

• Working knowledge of schema markup, structured data or headless CMS concepts

• First exposure to GEO: structuring content so AI engines can retrieve and cite it

Skills

AI Build: Figma · Lovable · Figma Make · Vibe Coding · AI-powered Web Development · Context Engineering

Visibility: SEO · Generative Engine Optimisation (GEO) · Schema Markup · Structured Data · Google Search Console

Conversion: Conversion Rate Optimisation (CRO) · Landing Page Optimisation · A/B Testing · Mobile-first Design · UX Design

Analytics: Google Analytics 4 (GA4) · Web Analytics · Microsoft Clarity · Behavioural Analytics

Marketing Tech: CRM Integration · Lead Generation · Marketing Automation

Mindset: Systems Thinking · Ownership Mindset · Independent Working · Analytical Thinking

What You Get

• Fully remote with flexible hours built around your studies

• You ship a real product: something live, used by real companies and improved every week

• Direct access to the founder, short decision paths and feedback that is honest rather than polished

• The Brandbook, content and design system are already in place. You focus on building and outcomes, not starting from scratch

• Hands-on experience at the current edge of AI web building, SEO, GEO and conversion work in a live HR Tech environment

• A real environment to grow in: we invest in people who build with us, create space to develop beyond the task and open up more responsibility as you prove yourself

• If the fit is right, there is a path beyond the working student contract. We are building a company and we want the people who helped build it to grow with it

How to Apply

We practice what we preach. This is skill-based hiring. No CV required, no cover letter.

Send us two things:

• Show us something you built. A URL, a Lovable project, a Figma file, a live site, a repo. Anything real. A description of what you could build does not count.

• We are building an HR Tech website that needs to rank on Google and be cited by AI engines. Tell us: looking at what we do and who we help, what is one thing a visitor should immediately understand when they land on selectry.io, and how would you make sure both search engines and AI discovery platforms surface that clearly? One specific answer. This tells us how you think about visibility and conversion together, not separately.

If those two things are strong, we will reach out within a few days. We do not ghost.

A note on who we hire

We built this job posting around skills and output, not background, identity or biography. That is intentional. We evaluate everyone on the same two things: what you have built and how you think. Nothing else is part of the decision. selectry is committed to equal opportunity and welcomes applications from all people, regardless of gender, background, nationality, age or any other characteristic. If the work fits, you fit.